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4 Key Internet Marketing Components

4 Key Components Of Internet Marketing

With more than 4.54 billion pages on the internet, it can be difficult to make sure that yours is attracting your target audience. Before you start making a new plan, consider each part of an internet marketing plan.

Website

Your company needs a website that is easy to navigate. It should work on all platforms and be easily accessible from any phone. It should have a blog attracting your target audience, and the blog should be easily shareable. Regardless of the page that the viewer looks at, it should contain multiple calls-to-action. You should be publishing new pages regularly as companies who have between 50 and 100 pages are 48 percent more likely to generate new traffic to the website.

Email Marketing

Another key component is email marketing. Since there are more than 103,447,520 spam emails sent each minute, it is essential that your target audience finds your emails valuable. Usually, it is best to structure your content in seven to 10 steps and cover one step in each email. Spend time writing the best content that you can because this may be a customer’s first introduction to your company.

Social Media

Globally, the average internet user spends more than 137 minutes each day on social media. Therefore, it is vital that you find out the social media of choice for your target audience and market to them there. While it is vital that you spend time posting valuable information, it is equally important that you spend time listening and responding to social media. Additionally, take time to develop a relationship with influencers within your niche market.

Reviews

Nearly 90 percent of online users say they trust online reviews as much as they do a personal recommendation. Therefore, you need to make sure that you claim your review space wherever it is offered. While the first step in getting great reviews is to offer a product and customer service that thrills people, you also need to ask for reviews regularly. You can do so with emails, on social media, on the product page and many other places.

It takes hard work to build your company’s online presence and keep it strong. If you need help with internet marketing in Las Vegas, make sure to reach out to the professionals.

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