The term “Zombie Page” is precisely what it sounds like – a page that is neither dead nor alive online. Google and other search engines label content (like blogs) a “Zombie Page” when the content isn’t engaging readers or doesn’t have enough information.
These pages have no value on search engines, rendering keywords and other SEO tactics useless on the page. When there are too many of these Zombie pages on a website, it negatively impacts how Google views your website, affecting keywords and rankings.
And that’s exactly why simple blogging doesn’t cut it anymore. It’s all about the content. And content doesn’t just mean words; it’s graphics, infographics, videos, guides, podcasts, or any other form of multimedia that can help engage readers and give them an experience on your website.