In a world where social media can reign as a dominant selling post for businesses, it's essential to ensure your photos, infographics, and other visual assets are formatted correctly. Each individual social platform requires a unique format setting for images to be correctly displayed. For example, on Instagram vertical images are more powerful and [...]
What inspired you to start Send it Rising? I started a band in 2008 called Send It Rising and it's always represented positivity, optimism and overcoming obstacles. So, when the former ad agency that I was working at was falling apart, I thought it would be appropriate to Send It Rising. What's something that makes you smile? [...]
You're just as impatient and impulsive as your customers. Think about it. How many times do you conduct an Internet search and scroll through 14 search engine results pages (SERP) before finding the page you want? Have you ever done that? Neither does anyone else. Studies have shown repeatedly that most of us access one [...]
Google My Business (GMB) has been around since 2014. It's free. And it's from Google, of course. For all of those reasons and more, it's a no-brainer to sign up your business. However, what a lot of businesses don't understand is that Google My Business is a vital SEO and internet marketing tool. As a [...]
In the online world of pay-per-click advertising, or PPC, your keyword strategy is essential -- but negative keywords can be just as critical to your success and the preservation of your ad budget. First, let's take a quick review of what PPC is and how to use it. The Basics of PPC Pay-per-click on Google [...]
Outranking your competition is no easy task. However, as a Las Vegas SEO company, we know some insider secrets to help you stay ahead of the game: video. That's right, video might be one of your most essential tools for SEO messaging. Here are a few key reasons why. It's SEO gold. Every word spoken [...]
The internet is undeniably the hottest place for businesses to advertise. Millions of people access the internet every hour of every day, and that means a massive potential customer base awaits you. So where do you put your money for the best results? Google and Facebook are obviously the top contenders for your internet marketing [...]
In the beginning, creating a website was a big deal. It required expertise, programming knowledge, and unique talent. As the popularity of the web has grown over the past decade, so have the tools. Today, many web hosting and creation platforms are available, designed to put website creation into the hands of just about anyone. [...]
It wasn't long ago that having a website, even a bad one, was good enough. Today, that's no longer the case. Attention spans have gotten shorter over time, and the competition is fierce enough that another company with a better website is waiting to snap up your frustrated prospects. Before you start or revamp your [...]
