The Role of Multimedia in Internet Marketing Writing is a big part of SEO. However, for the past few years, major search engines have increased the importance of multimedia for rankings and relevancy. While writing is still essential, video, in particular, is now critical to an effective overall optimization strategy. One of the [...]
Local Rankings & Optimization Strategies Local rankings are vital for service-based businesses that operate within a given service area. This includes businesses from law firms to florists and everything in between. Yet, when it comes to focusing and achieving local rankings, many business owners are left scratching their heads. What are local rankings? And [...]
Content Marketing Strategies in 2021 As consumer habits evolve, so do the way they interpret content. Content marketing and the success of marketing campaigns change every year. In 2020, we saw the world go digital. In 2021, we’ll see firsthand how this new-age digital trend translates into buying [...]
Your business needs quality pictures. That statement is old news in 2021. However, we continue to notice that most clients struggle with regularly taking, editing, and sharing photo content. Sure, every business needs high-quality professional photographs. They also need fun candid shots of day-to-day life in the office, videos that showcase employee culture, updated product [...]
In the world of internet marketing, rich snippet content refers to valuable information between a website’s URL and the description of the company, product, or service. For instance, if you look up the term “homemade ice cream” on a search engine, normal snippet content shows the title (such as a recipe name), the [...]
Online business is all about connections. If the connections aren't there, your business can suffer. One important connection that people don't always consider is between your site and the host server. This connection influences page load speed. The speed at which your website loads might not sound critical, but page loading speed actually influences many [...]
6 Reasons Every Company Needs a Google My Business Account This might be hard to believe, but sometimes you really do get something of incredibly high value…for free. That’s the case with Google My Business. If you’re a business owner, you need to fill out your free profile. That’s the [...]
EPISODE 16: Social Media Threats | Facebook Marketplace | Diagnose Google Ads Performance | Outdated Covid Marketing | Inventive Marketing Send it Rising owner, Kellen Kautzman, navigates recent topics discussing strategy, SEO, and all things online marketing, providing a raw, real, and unfiltered look in the world of internet marketing and what really works for [...]
Send it Rising owner, Kellen Kautzman, navigates recent topics discussing strategy, SEO, and all things online marketing, providing a raw, real, and unfiltered look in the world of internet marketing and what really works for businesses online. Watch now: About Send it Rising Internet Marketing Send it Rising helps businesses maximize their online potential by [...]
Blogging Guide for Beginners: How to Improve Your SEO We are living in a digital world, and how successful businesses operate reflects this. Social media, website design, and SEO are essential to being visible on the Internet and potential new customers finding your business. Think of content you search for on the internet like ‘How [...]
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