The Role of Multimedia in Internet Marketing Writing is a big part of SEO. However, for the past few years, major search engines have increased the importance of multimedia for rankings and relevancy. While writing is still essential, video, in particular, is now critical to an effective overall optimization strategy. One of the [...]
Local Rankings & Optimization Strategies Local rankings are vital for service-based businesses that operate within a given service area. This includes businesses from law firms to florists and everything in between. Yet, when it comes to focusing and achieving local rankings, many business owners are left scratching their heads. What are local rankings? And [...]
As consumer habits evolve, so do the way they interpret content. Content marketing and the success of marketing campaigns change every year. In 2020, we saw the world go digital. In 2021, we'll see firsthand how this new-age digital trend translates into buying behavior and marketing shifts. Take a step back to the 1970s. Back [...]
