How to Construct a Compelling Headline If you are trying to get someone to read your content, you have to give them a compelling reason to do so. By creating an exciting, unique or attention grabbing headline, you give a reader the incentive needed to read the rest of the post. Let's take a closer [...]
How Brands Can Take Advantage of Social Media Social media has been a powerful force for change for both companies and individuals. When used properly, it can act as a conduit to help brands communicate with and learn more about its target customers. It may also act as a way for customers to reach out [...]
Why All Companies Should Use Content Marketing Business owners need to always be on the lookout for ways to reach their target audience in an affordable manner. Content marketing can help to reach people throughout the world while helping businesses stay within their marketing budgets. What are some specific benefits to using content as a [...]
Top Benefits to Paid Online Advertising If a business is looking for a way to increase social media engagement, website traffic or landing page conversions, paid advertising options can help to meet those goals. It may be possible to pay for visibility on a variety of search engines or social media platforms. Let's look at [...]
Why Patience is Key When Seeking Organic SEO Results Most people know that to get quality organic traffic, a site generally needs to be near the top of the search results for a given keyword. As getting this traffic can mean consistent sales or profits for a business, it is tempting to take shortcuts in [...]
If you're a service-based business owner wondering how to get started with social media promotion, it may seem like you're lost in the crowd, as everyone seems to be promoting their own brand or service. But there are some easy, completely doable things you can practice to get started.
Selling Yourself as a Kindle Writer It's never been easier to self-publish. With platforms like Amazon's Kindle store, you can write, edit and publish a book from the comfort of your own home. Gone are the days where you'd have to print your manuscript out and mail it to a publisher in New York. Even [...]
A Beginner's Guide to the World of SEO Search engine optimization (SEO) is a really important factor to consider when you're building a brand online. Whether your website is a blog or an e-commerce store, you'll want to establish your brand as an authority in the digital space. This is mainly because the SEO efforts [...]
Instagram Content Creation and Your Brand Instagram is an interesting platform filled with funny memes, celebrity gossip, beautiful fashion bloggers and more. It's a great platform to build a strong platform and it really doesn't matter what niche you're in. Take a look at someone like Dr. Sandra Lee. She's built a strong following where [...]
Your Instagram Feed: Best Practices for Solopreneurs If you're building a brand as a solopreneur, it makes sense to use social media. Social media can really help you catapult your business into success as you're able to access millions of people. After signing up and creating your account, it's time to produce content and build. [...]
Download our free eBook by Kellen Kautzman, Owner & CEO of Send It Rising.
