QUALITY GRAPHIC DESIGN AND BRANDING ARE ESSENTIAL TO BUSINESS GROWTH IN 2021.
Sure, anyone can go online and buy a generalized logo for a cheap price, but is that effective marketing? If you bought that logo, how many other companies have it? What does that say about how invested you are in your business?
Graphic design is so much more than a logo. It’s your brand identity, your culture, and your online persona.
By hiring professional design services, it opens the door to a world of options, including;
Custom social media graphics
Branding decks
Ebooks creation and graphic design
Website graphics
Branded fonts, colors, and templates
Bulk Image Editing and clean-up
Web Ad designs for all platforms
and more…
Top Benefits of Custom Graphic Design in 2021
1. SAVE TIME AND MONEY
Although an upfront cost, custom graphic design saves businesses time and money. Poorly designed graphics can actually cost companies business and decrease revenue. Beyond saving the company valuable marketing dollars, professional graphics also save time. Did you know that websites prefer JPG formats over PNGs? Saving images and graphics in the wrong format can dramatically slow down your website loading times. Beyond that graphic designers know design software and programs well, meaning that they can effectively navigate and design custom graphics in a fraction of the time.
2. INCREASES SOCIAL MEDIA PRESENCE
Although an upfront cost, custom graphic design saves businesses time and money. Poorly designed graphics can actually cost companies business and decrease revenue. Beyond saving the company valuable marketing dollars, professional graphics also save time. Did you know that websites prefer JPG formats over PNGs? Saving images and graphics in the wrong format can dramatically slow down your website loading times. Beyond that graphic designers know design software and programs well, meaning that they can effectively navigate and design custom graphics in a fraction of the time.
3. ENGAGES WEBSITE VISITORS
As mentioned above, custom graphic design plays a big role in website visibility and online conversions. Research shows that high-quality graphics keeps users on websites longer and increases contact form fills and phone calls.
4. DEFINES COMPANY CULTURE
Strong brands sell, and strong brands sprout from their visual brand. What do you want people to say about your company the moment they land on your webpage, ad, landing page, or social media account? Everything from your logo to the fonts you use defines who you are as a company. Success is in the details, and custom graphic designers are trained to incorporate your brand into the tiniest details to maximize the brand’s voice, culture, and message.
5. ESTABLISHES PROFESSIONALISM
Custom and quality graphic design mean that you’re invested in your business. When you invest in your brand, people take notice. Think about how you make a purchase decision online. Would you buy from a company with chaotic, disjointed graphics? Or would you trust the brand with cohesive colors, fonts, and a strong company image?
Gaby, our talented and wonderful lead graphic designer at Send it Rising Internet Marketing, helps clients navigate graphic design avenues and figure out a unique program that works best for their specific needs. Contact our team of internet marketing professionals here.
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