When it comes to eCommerce, it is vital not to forget the importance of listing optimization and reviews. Nearly every business owner has heard of Google My Business, but when is the last time you optimized your listing? Did you know you can now feature products on the platform?
Reviews are also an essential part of eCommerce growth. How many reviews you have on your business listings and your products directly impacts ROI and conversion rates.
Here are some simple updates to increase visibility for eCommerce on Google My Business
- Add products
- Share your review link (and offer incentives for reviews)
- Share weekly posts/promotions
- Answer questions
- Upload recent photos