When you search for an item like "steel pot" on Google, a product selection appears in the results. Each item features a name, picture, rating, price, details, and the store's name. Instead of searching through websites, you can click directly on the product and place your order within seconds. Typically, you'll see products from major [...]
In 2021, Google announced that it was phasing out Google My Business to favor a new platform called Google Business Profile. The new system builds on the original platform with more features, additional tools, and new ways to edit your business profile. With Google Business Profiles, you can update your profile with a simple Google [...]
Modern smartphones, laptops, and tablets have built-in GPS that tracks the user's location, then automatically shows them nearby results when they enter a search like "coffee shop near me." Users don't have to input their city or zip code--Google pulls up nearby results with no additional information. When you're in the area, you need to [...]
How to Use Google My Business to Increase Local Rankings The Google My Business platform is an essential tool for anyone who owns a physical storefront. With your My Business profile, you give customers everything they need to know before they walk through the door. Each profile contains extensive information [...]
How to Show Up on Google in 2021 Every business owner has a similar goal: they want to get phone calls or orders organically from customers finding them online. In theory, it's a simple statement. However, showing up on Google is no easy task, and it doesn't happen by accident. [...]
Local Rankings & Optimization Strategies Local rankings are vital for service-based businesses that operate within a given service area. This includes businesses from law firms to florists and everything in between. Yet, when it comes to focusing and achieving local rankings, many business owners are left scratching their heads. What are local rankings? And [...]
6 Reasons Every Company Needs a Google My Business Account This might be hard to believe, but sometimes you really do get something of incredibly high value…for free. That’s the case with Google My Business. If you’re a business owner, you need to fill out your free profile. That’s the [...]
Online Reviews: SEO Tips for Maintaining a Positive Online Reputation If your business has hundreds on positive Google reviews and a nearby competitor only has a handful, who are they likely to choose? Consumers are likely to choose a business or service that other consumers prefer and recommend. As reported in Forbes: “… when people didn’t [...]
Why Google My Business is Vital to Your Online Brand Google My Business (GMB) has been around since 2014. It’s free. And it’s from Google, of course. For all of those reasons and more, it’s a no-brainer to sign up your business. However, what a lot of businesses don’t understand is that [...]
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